[JP]
A fashion brand based in Tokyo, launched in 2022 with deep roots in music culture.
The sun-inspired “GuruGuru” logo has stood out from the start, symbolizing the brand’s unique vibe.
Starting from the Fall/Winter 2024 season, SOL began dropping full seasonal collections.
Blending elements from outdoor, sports, military, and other styles, the brand expresses a refined sense of balance with an instinctive feel.